Saatchi & Saatchi London

"Saatchi & Saatchi work for Direct Line honoured in Campaign's Annual Brand Story of the Year"

news — 4 Dec 2017

Direct Line was named 2017 Brand Story of the Year in Campaign’s Annual issue, in recognition of the company’s desire to change the nature of the insurance industry, using technological innovation to future-proof the business of insurance. Campaigns like “Fleetlights,” “The Smart Crossing” and the “Shotgun” app were praised alongside our TV campaign featuring Harvey Keitel as fixer “Winston Wolf.”…

Mattessons 'F.R.H.A.N.K' (Integrated)

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F.R.H.A.N.K, the world’s first artificially intelligent snacking and gaming robot co-created by a social community, shares a film of his story so far.

HomeAway 'The Whole Story' (Integrated)

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HomeAway’s global TV campaign ‘The Whole Story’ is a tale of two halves that make a whole story, showing how only HomeAway can offer a truly "whole holiday".

European Tour 'Drama on the World Stage' (Integrated)

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European Tour’s 'Drama on the World Stage', focuses on the excitement created every time a professional golfer addresses the ball in front of thousands of spectators and millions of viewers.

EE 'TV' (Integrated)

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EE’s new campaign promoting ‘EE TV’, sees Kevin Bacon drop in by helicopter on famous telly-loving duo Stephen and Chris.

Toyota AYGO 'X Marks the Spot' (Integrated)

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As part of its ‘Go Fun Yourself’ campaign for Toyota AYGO, ‘X Marks the Spot’ features four musical comedians ‘pranking’ passers-by, as they walk over a giant version of the X shape (that appears on the front of the all new AYGO) that was laid on the

HSBC 'Anyone's Game' (Integrated)

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HSBC’s new global campaign 'Anyone's Game' promotes the bank’s international golf sponsorship portfolio which supports all levels of the game from grassroots to elite.

Direct Line 'Break In' (Integrated)

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Direct Line’s brand overhaul stars Harvey Keitel as Miramax’s cult classic Pulp Fiction character, Winston Wolf, fixing Britain's insurance dilemmas using Direct Line's new propositions.

Mattessons Fridge Raiders 'Luis Suarez' (Online content)

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Mattessons latest print and social campaign for Fridge Raiders saw them offer Luis Suarez a job, as an official meat taster, after the Uruguayan footballer apologised for biting an opponent during a World Cup match.

“Saatchi & Saatchi wins ‘Best of the Best’ Digital Campaign at Campaign Big Awards”

news — 30 Nov 2017

Saatchi & Saatchi London won the ‘Best of the Best’ award in the Digital category at last night’s Campaign Big awards. The coveted award was won for “Magenta Unleashed”, a campaign which launched in April this year for Deutsche Telekom. At the heart of the campaign was a revolutionary smartphone app, The Lenz App, which harnessed the iconic Deutsche Telekom colour to create a new medium for…

Toyota AYGO 'Go Fun Yourself' (Integrated)

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Toyota’s ‘Go Fun Yourself’ campaign for the new generation AYGO, teams up with online pranksters, comedians, improv actors and YouTube stars to co-create a platform of fun.