Saatchi & Saatchi London celebrated winning three gold awards at last night’s prestigious LIA awards in London. All three golds were awarded for the “Magenta” campaign for Deutsche Telekom in the categories of Non-Traditional: Utilities, The New: Augmented Reality and The New: Media Innovation. The ‘Magenta’ campaign was brought to life through a smartphone app, The Lenz App, and harnessed the iconic Deutsche Telekom colour…
Saatchi & Saatchi London have had a successful run at the iconic and prestigious Cannes Lions International Festival of Creativity this year. The festival closed with Saatchi being the second most awarded UK agency, with a total of 9 Lions across multiple campaigns. Deutsche Telekom ‘Magenta’ won four Lions: Gold in Outdoor: Ambient Experiential & Immersive Digital, Silver in Outdoor:…
Filmed over 24 hours in British hospitals with real families who gave birth on the same day as the royal baby was born, Pampers ‘Everybaby’ is designed to celebrate that every baby born on May 2nd is just as special as the royal baby.
Tinie Tempah, David Harewood, Sol Campbell and Ade Adepitan appear in the hard-hitting poster campaign for Operation Black Vote, shot by acclaimed photographer Rankin, which sees the celebrities turn their skin colour white to demonstrate that if the
This morning, the legendary Saatchi & Saatchi New Directors’ Showcase enticed over 2,000 Cannes delegates to get out of bed and invited them to be inspired, educated and entertained. Taking place at the Grand Théâtre Lumière at the 2017 Cannes Lions International Festival of Creativity, the show lasted 70 minutes and presented the very best, groundbreaking directorial talent from…
F.R.H.A.N.K, the world’s first artificially intelligent snacking and gaming robot co-created by a social community, shares a film of his story so far.
Saatchi & Saatchi New Directors’ Showcase highlights the issue of gender diversity within directing.
Saatchi & Saatchi London celebrated a successful run at this year’s PIAF awards in Prague for Deutsche Telekom ‘Sea Hero Quest’. As well as winning the Grand Prix, the most prestigious award of the event, the team won three Golds in Media Engagement, Creative Use of Technologies and Audience Engagement, as well as a Silver in The Principle of Game.…
HomeAway’s global TV campaign ‘The Whole Story’ is a tale of two halves that make a whole story, showing how only HomeAway can offer a truly "whole holiday".
European Tour’s 'Drama on the World Stage', focuses on the excitement created every time a professional golfer addresses the ball in front of thousands of spectators and millions of viewers.
EE’s new campaign promoting ‘EE TV’, sees Kevin Bacon drop in by helicopter on famous telly-loving duo Stephen and Chris.
At this year’s Advertising Creative Circle Awards, Saatchi & Saatchi London celebrated winning seven awards for Deutsche Telekom, HomeAway, Direct Line and Toyota. Deutsche Telekom ‘Sea Hero Quest’ won four awards, adding to an impressive haul already won for the ground-breaking work. The multi-platform mobile game won two Golds for Best Direct Campaign and Best Mobile App/Game, as well as two Silvers…
As part of its ‘Go Fun Yourself’ campaign for Toyota AYGO, ‘X Marks the Spot’ features four musical comedians ‘pranking’ passers-by, as they walk over a giant version of the X shape (that appears on the front of the all new AYGO) that was laid on the
HSBC’s new global campaign 'Anyone's Game' promotes the bank’s international golf sponsorship portfolio which supports all levels of the game from grassroots to elite.